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What are the most common mistakes businesses make when it comes to creating content for an online community?

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posted Apr 9 by Monisha R Shetty

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Understanding what those terms mean and how they relate to their objectives.

Often they’ll actually want to create content that is likely to gain traction and reach across social media. Or content that can support the mobilisation of a community around their brand.

Content can be a potent solution to both of these goals, but content created to power an online community – or help one develop in its early stages of inception – is quite different.

answer Apr 10 by Chandrashekar Sarang
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